Agave + Ford
Agave has been used to make tequila for hundreds of years. Now, Ford Motor Company and Jose Cuervo are giving leftover agave fibers a second chance to shine – as plant-based plastic. To announce the partnership, we created this lighthearted yet educational story of the agave's journey from farm to car.
Sr. AD: Colleen Hill / ACDs: Tara Bassardet & Brad Jendza / CD: Anita Salomon
Series of short, fun animations that tell the stories of life in and around cars from everyday people.
Sr. Art Director: Colleen Hill / Sr. Copywriter: Jenna Przybycien / Creative Director: Anita Salomon
Series of short, feature focused videos created for the Spark EV page on Chevrolet.com. Units were housed in an interactive player that allowed users to find a charging station near them.
Sr. Art Director: Colleen Hill / Associate Creative Director: Jordan Miller
Chevrolet Website Photos
Art direction of images for the 2014 North America launch of the Chevrolet SS and the mid cycle enhancement on the 2014 Camaro. Images used on Chevrolet.com and in the SS and Camaro catalogs.
Ford + StoryCorps Partnership
Collaboration with StoryCorps to interview incoming college freshman's parents the moment they dropped of their kids on campus. One powerful and shareable quote was extracted from each story and illustrated by Teagan White to utilize for banners and social media.
Sr. Art Director: Colleen Hill / Sr. Copywriter:: Jenna Przybycien / Creative Director: Anita Salomon / Illustrator: Teagan White
Washtenaw Community College photography
Developed concepts, designed props, arranged talent, and art directed the weekly rotating photos on the college’s homepage relating to featured news stories.